On Friday, Live Nation reported paper thin profits margins in Q2 2008, but they were better than expected. Analysts expected Live Nation to report a loss of 15 cents per share on revenues of $1.1 billion. Instead, the company reported positive earnings of 2 cents per share on revenues of $1.16 billion. Live Nation's profit margin dropped to 0.1% from 1.0% in Q2 2008 while its operating margin dropped to 2% from 3.7%. (press release here, conference call notes below). Q2 2007 revenues were beefed up by the sale of some assets.
Given the company's quest to build new revenue streams to improve its margins, it is ironic that the meat and potatoes of the company, North American amphitheaters and arenas, were what saved Live Nation from a terrible quarter. Lower international music revenue (from weak festival turnouts) and a decline in global touring volume were made up by higher North American revenue (up $95 million) and acquisitions (House of Blues Canada, AMG, DF Concerts and Heineken Music Hall). Total attendance was up 13.8% in Q2 and up 19.9% in the first half of the year.
Sponsorship revenue, the gravy of the income statement, declined 10% to $44.7 million.
Since about half of the company's revenue growth was the result of acquisitions, looking at average spend per consumer is a good way to assess improvement in the important metric of attendee spending. In Q2, total revenue per attendee increased 6% to $82.18 and ancillary revenue per attendee (at North American amphitheaters) rose 2.7% to $17.46. The company expects Q3 figures to be just as strong.
Live Nation will introduce its own ticketing service on January 1, 2009, a date the company disclosed in its earnings release. Revenue growth is not a problem, but there has been little left over on the bottom line. Ticketing holds the promise of far higher margins and the company expects big things.
As for the multi-rights deals, Live Nation provided a few bits of information in a supplement to the earnings release (PDF). Madonna's "Sticky & Sweet" tour has sold over 1.3 million tickets and has moved 83% of tickets available. The company believes the tour can gross $240 million in total revenue. The Nickelback deal is expected to have an operating income of $60 million over its ten-year term at a 9% margin. Shakira's ten-year deal is expected to have a $110 in operating income at a 13% margin.
At close Friday, LYV was up 28%. It is up about 3% at midday today. The Q2 results showed the economy won't be as bad for this year's touring business as had been feared. I don't think you can infer anything about future concert seasons, but it's clear investors think Live Nation has weathered this year's storm and can do it in the future as well.
Notes from conference call:
Five-step strategy to grow revenue: expansion of platform (acquisitions around the world), increased number of shows and tickets, increase operating income (per-head operating cost dropped 2% in Q2, marketing costs being shifted to online), increase in-venue revenue, and grow sponsorship base.
Growth in touring: Live Nation is "positioned in the sweet spot" as artists seek more revenue from touring.
Ticketing is expected to have a negative $15 million impact to 2008 operating income. Will spend $20 million in capital improvements. The company expects ticketing to contribute "strong" growth in operating income in 2009. Rapino said it has "full staffing in place at venues and box offices" and new software platform will provide all the scale and resources it will need next year. Having a lot of conversations about third-party ticketing.
Not seeing any increased competition for multi-rights deals from the likes of Ticketmaster/Front Line. They assume Ticketmaster will stick to its core business of ticketing.
Competitive response to multi-rights deals: Labels are talking to their younger artists, but "established touring artists" are not being approached.
Zero to 5,000-seat venues have had consistent growth for the last five years. Arena and larger shows have not been growing. Goal is to buy the better shows and get out of the shows and markets that aren't profitable. "More than enough" shows to fill its amphitheaters.