July 7, 2008

Anita Elberse, the Harvard Business School professor who recently wrote an article -- "Should You Invest in the Long Tail?" -- that questioned some of the assertions in Chris Anderson's "The Long Tail," has posted a reply to Anderson's response.

I find Elberse's research and response to be illuminating and concise. Anderson's response is a bit confusing -- it confused Elberse as well -- and not at all to the point of the HBR article. All three posts are great reading, though, and I hope you find the time to get through them all.

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Posted by Glenn at 2:06 PM | | | Long Tail