May 7, 2007

Well...not so much talk as write about future plans in the 10-K annual report filed with the SEC a few days back (read PDF). In a nutshell, the company is shifting some focus to its online efforts.

This would explain its partnership with Napster:

"Circuit City calculates that industry e-commerce sales of the products it sells (consumer electronics; computer hardware, software and peripherals; music and video software; and toys and video games) will grow by approximately 17 percent in calendar 2007, compared with calendar 2006. We expect to benefit from both the overall industry product sales growth and the shift to the online channel where we believe we have a competitive advantage due to our strategic focus on building multi-channel capabilities."

Stores will get smaller. In fiscal 2007, about 30% of Superstore openings were about 20,000 total square feet. In fiscal 2008, about half will be 20,000 square feet. Bad for the CD, good for the digital album (if the retailer can actually sell them).

"As the mix of sales of music and movie software shifts to digital formats rather than physical formats, and as more customers prefer a multi-channel shopping experience, we believe a smaller store footprint can, in many cases, meet our customers’ needs more effectively and efficiently."
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Posted by Glenn at 11:00 AM | | | Brick-And-Mortor Retail